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Managing Innovation Examples
| Managing a diverse
portfolio |
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A large healthcare multinational had recently
acquired a number of smaller companies based in
various countries. Each one had its own product
portfolios, roadmaps, innovation processes and ways
of working. We helped the customer choose and deploy
the necessary tools to improve transparency and
strategically align innovation throughout its whole
organization. We then analyzed the ‘innovation
overview’ for each new acquisition. This allowed us
to identify overlaps to reduce costs, and identify
blind spots offering new business opportunities. The
end result was a clear overview of a development
portfolio worth over € 200 million.
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An established vacuum cleaner manufacturer wanted
to create three new product families: one high-end,
one mid-range and one bagless – a new market for
that customer. By analyzing consumer demands, market
trends and the customer’s supply chain, we jointly
developed a smart architecture that met the needs of
all three ranges. The architecture had a high level
of commonality in components, technical design and
interfaces, while allowing plenty of commercial and
styling variation. This enabled the customer to
reduce costs and still differentiate the ranges in
consumers’ minds. The customer successfully entered
a brand new market with minimal additional
investment.
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Developing a
strategic architecture |
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| Long-term technology
roadmapping |
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An office equipment manufacturer was looking for
ways to maintain a continuous flow of innovations
and upgrades. We worked with the customer to define
a long-term strategic roadmap. Using a ‘learning by
doing’ approach, we helped improve transparency and
manageability in the company’s core technology
program for various product lines. And we ensured
that this tailored roadmapping process was
transferred to the customer’s organization. The
company now has two core technology roadmaps,
aligned with its business and innovation drivers,
and linked to its product and platform roadmaps.
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